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Boosting Opportunities in the Gig Economy

India is witnessing a quiet revolution in how employment is created. The announcement of 12 lakh jobs in India by 2025 is a huge step toward redefining the gig and logistics economy.

With a special focus on youth, women, and flexible work seekers, this initiative, driven by a partnership between the Ministry of Labour & Employment and Swiggy, is a hopeful sign for millions looking for meaningful jobs.

Let’s dive into what this means for you and why this is more than just another job scheme.

What’s the Big News?

On April 15, 2025, the Ministry of Labour & Employment signed a Memorandum of Understanding (MoU) with Swiggy, one of India’s leading food delivery platforms. The aim?

To create 12 lakh jobs in India by 2025 in the gig and logistics sectors through the National Career Service (NCS) portal.

This MoU is not just a ceremonial agreement. It marks a strong push toward formalizing gig work and making it more accessible and inclusive for all.

Why Is This Partnership Important?

This isn’t just a tech tie-up or a corporate gesture. The government is using Swiggy’s massive gig workforce to tap into potential job creation in every city and small town.

Key highlights:

  • Real-time job listings via API integration on the NCS portal.

  • Direct access to gig, delivery, and logistics roles for job seekers.

  • Focus on inclusive hiring, especially for women and young workers.

  • Jobs that offer location-based flexibility—perfect for students, homemakers, and gig workers.

In short, the dream of 12 lakh jobs in India 2025 now looks real and achievable.

The Role of NCS Portal

The National Career Service (NCS) portal is central to this job push. With 1.25 crore job seekers and 40 lakh employers already using the platform (as of January 2025), NCS is being positioned as the one-stop solution for all employment needs.

Features of NCS:

  • Verified job postings.

  • Skilling and counselling services.

  • Hyperlocal job search and matching.

  • Domestic as well as global placements.

Now, with Swiggy’s integration, gig economy jobs will reach more users than ever before.

What Kind of Jobs Will Be Available?

While traditional jobs in government and offices continue, the biggest growth is expected in gig-based employment.

Here’s what the MoU targets:

  • Delivery executives (food, groceries, parcels)

  • Logistics and support roles

  • Customer service jobs in semi-urban and urban areas

  • Flexible hourly gigs are perfect for students or homemakers

  • Entry-level tech and backend roles

All of these roles contribute to the estimated 12 lakh jobs India 2025 milestone.

Swiggy’s Role in Job Creation

Swiggy is not just providing a platform—it is actively creating employment.

According to Dinker Vashisht, head of corporate affairs at Swiggy, the platform is committed to creating inclusive growth, promoting digital access, and ensuring worker welfare.

With its extensive reach and tech-driven hiring tools, Swiggy is expected to:

  • Post thousands of verified jobs daily.

  • Enable faster job applications via API.

  • Support onboarding and safety training.

  • Promote digital empowerment of gig workers.

Government’s Vision for 2025

This collaboration reflects the government’s future-forward approach to employment generation.

The vision includes:

  • Building strong public-private partnerships for job creation.

  • Encouraging digital hiring models for speed and efficiency.

  • Promoting flexible, part-time, and hyperlocal jobs.

  • Making inclusive hiring a central pillar of all job schemes.

By targeting 12 lakh jobs in India 2025, the government aims to make employment more accessible, especially in tier-2 and tier-3 cities.

Why Does This Matter to You?

If you're wondering how this helps you, here’s the answer:

  • Are you a student? You can now earn part-time.

  • A woman returning to work? Flexible hours are here.

  • Looking for your first job? The NCS portal is your new best friend.

  • Want to change careers? Gig roles offer fast entry.

The 12 lakh jobs India 2025 drive is not only about numbers—it’s about unlocking possibilities for millions across the country.

Inclusive & Digital: The Future of Work

What sets this initiative apart is its focus on inclusion and digital access. The future of jobs in India will not just be about degrees but skills, flexibility, and digital onboarding.

Features that will define this shift:

  • Mobile-first hiring through platforms like NCS and Swiggy.

  • Focus on women and youth for digital jobs.

  • Digital skill training and onboarding support.

  • Access to worker welfare schemes via government tie-ups.

With this, the dream of 12 lakh jobs in India in 2025 aligns with India’s Digital India and Skill India missions.

Expected Outcomes by 2025

Here’s what this partnership aims to achieve in the next 2–3 years:

Goal

Outcome

Job creation

12 lakh jobs across India

Improved access

Jobs in cities, towns & semi-urban areas

Inclusive growth

Women, youth, and gig workers onboard

Skilling and empowerment

Digital onboarding + welfare benefits

Industry-government synergy

Strong PPP model for job creation

Final Thoughts

The announcement of 12 lakh jobs in India 2025 is not just a statistic—it’s a signal that India is embracing the future of work. Whether you’re looking to step into your first role, explore gig opportunities, or return to the workforce, this initiative opens up real, flexible, and empowering options for you.

So, if you haven’t already, explore the NCS portal, check out Swiggy job listings, and stay updated. The future of work is calling.

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