Uber Shikara: Revolutionizing Water Transport in Kashmir

Uber has launched its innovative Uber Shikara water transport service in Srinagar's Dal Lake, blending modern technology with traditional Kashmiri culture. The service offers digital booking capabilities, government-regulated pricing, one-hour rides, and daily operations.

Technology Meets Cultural Heritage

Uber has launched its groundbreaking water transport service, Uber Shikara,
Service launce in Srinagar's Dal Lake
Asia's first water transport initiative.
Innovative service seamlessly blends modern technology with traditional Kashmiri culture.
By integrating digital booking capabilities into the age-old shikara ride experience,

Shikara rides through the Uber app, offering:

Advance bookings from 12 hours to 15 days ahead
Government-regulated pricing
One-hour ride options
Accommodation for up to four passengers
Daily operations between 10 am and 5 pm

Local Economic Empowerment

Supporting local shikara operators, demonstrating a commitment to community development
Currently partnering with seven local boat owners
Uber does not charge any fees from its shikara partners
Wali Mohammad Bhatt, President of the Shikara Owners Association

Potential benefits:

Elimination of bargaining
Guaranteed fixed rates
Increased convenience for tourists
Potential for stable income for operators
Opportunity to showcase Kashmir's tourism potential

Cultural Experience and Tourism Promotion

Uber Shikara represents a strategic effort to promote Kashmir's cultural richness.
Dal Lake, often referred to as Srinagar's jewel, is home to approximately 4,000 shikaras and is a significant tourist destination.
Aims to provide visitors with an authentic and memorable experience of this iconic waterscape.

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