Uber Shikara: Revolutionizing Water Transport in Kashmir

Technology Meets Cultural Heritage

• Uber has launched its groundbreaking water transport service, Uber Shikara,
• Service launce in Srinagar's Dal Lake
• Asia's first water transport initiative.
• Innovative service seamlessly blends modern technology with traditional Kashmiri culture.
• By integrating digital booking capabilities into the age-old shikara ride experience,

Shikara rides through the Uber app, offering:

• Advance bookings from 12 hours to 15 days ahead
• Government-regulated pricing
• One-hour ride options
• Accommodation for up to four passengers
• Daily operations between 10 am and 5 pm

Local Economic Empowerment

• Supporting local shikara operators, demonstrating a commitment to community development
• Currently partnering with seven local boat owners
• Uber does not charge any fees from its shikara partners
• Wali Mohammad Bhatt, President of the Shikara Owners Association

Potential benefits:

• Elimination of bargaining
• Guaranteed fixed rates
• Increased convenience for tourists
• Potential for stable income for operators
• Opportunity to showcase Kashmir's tourism potential

Cultural Experience and Tourism Promotion

• Uber Shikara represents a strategic effort to promote Kashmir's cultural richness.
• Dal Lake, often referred to as Srinagar's jewel, is home to approximately 4,000 shikaras and is a significant tourist destination.
• Aims to provide visitors with an authentic and memorable experience of this iconic waterscape.